CASE STUDY
E-Commerce / Fashion
NEW WAVE
Fashion E-Commerce Store (Netherlands)
NEW WAVE is a Dutch premium-essentials fashion brand offering refined wardrobe staples — sheen t-shirts, refined trousers, jackets, and reversible bodywarmers. I built their bilingual e-commerce store with a high-end shopping experience, wishlist features, and an optimized checkout flow.
newwaveofficial.com


KEY PAGES
The product in detail
A glimpse of the screens that make the product valuable — features, user journey, content.
newwaveofficial.com/products

newwaveofficial.com/product-category/techsuits

newwaveofficial.com/products/navy-blue-and-burgundy-reversible-bodywarmer

newwaveofficial.com/new-arrivals

newwaveofficial.com/find-a-store

Key features
Bilingual WooCommerce store (EN/NL)
Catalog structured by collections (Sheen T-Shirts, Refined Trousers, Tech Vests, Reversible Bodywarmers, etc.)
Wishlist, quick-view, product variants, and 'shop the look' features
Multi-method payment integration (Visa, Mastercard, PayPal, Bancontact, Apple Pay, Shop Pay, etc.)
Dynamic 'free shipping' banner with threshold calculation
Technologies used
WooCommerceWordPressSEOMultilingual
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