Agadir: two economies, two web requirements
Tourism first. Your guests book from Düsseldorf, Manchester or Paris — usually on mobile, usually at night. They have three tabs open. A slow site, a French-only booking form, no visible pricing, and they leave for a competitor or, worse, for Booking.com, which will take 18% commission. Export second. Citrus, early vegetables, argan, seafood: your buyers are European importers looking for certifications (GlobalG.A.P., organic, IFS), volumes and traceability. They don't want a pretty site, they want a credible dossier online, in English, with downloadable product sheets.

